E-Commerce

E-Commerce - Use Case

E-Commerce businesses sell one or more goods online. Goods can be apparel, cosmetics, food, electronics, books, fashion accessories.
Products ordered online are then shipped to the customers through the company's shipping partners using their distribution channels.

Top Challenges

Challenges that most ecommerce companies face:

  • Increase top-line growth from new customers
  • Enable customer engagement to benefit from repeat buyers
  • Ensure high customer satisfaction to build brand loyalty
Metrics that track visitors to your site and their origin are key to overcoming these challenges. Similarly it is also important to track the conversion & bounce rate of any and all visitors. All of these factors contribute to the overall measure of brand loyalty & success of your site.

Today, for most companies, these metrics are strewn in multiple data sources, dashboards and reports making it next to impossible to get a clear picture of what is going on. It’s important to understand that insights like these can make or break any e-commerce company.
In some cases, analysts & data teams have to weave these metrics into an integrated view.
Our technology is designed to cater to these pain points, pre-define your metrics & align with your goals in order to make better business decisions

To Explore Further-Click On The Track Below That Best Suits Your Industry

Nlightn, an Analytical Intelligence platform is a cloud based service offering. The nlightn platform can be configured to discover your company metrics from the data you capture in your operational systems. Once metrics are defined, the platform enables you to track your organization’s performance, efficiency and customer satisfaction. Metrics are defined based upon the industry your business operates in. Metrics also vary from at the corporate level to the various functions and roles in your enterprise. To read more about metrics and how they are defined

E-Commerce

E-Commerce businesses sell one or more goods online. Goods can be apparel, cosmetics, food, electronics, books, fashion accessories.

Products ordered online are then shipped to the customers through the company's shipping partners using their distribution channels ...

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Internet

Internet companies provide hardware, software or bundled solutions and/or service offerings predominantly online.

Solutions are either made available in the cloud as a platform or installed on-premise in a data center for usually a monthly or yearly subscription fees ...

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Enterprises

Enterprises manufacture products offline & sell them through both offline & online channels. Some businesses operate primarily offline and maintain a physical presence.

While others have an online presence to market, offer their products & services or to build brand loyalty amongst their customers ....

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